Portfolio

This portfolio is a curated collection of work that highlights key projects and accomplishments from my career so far. It includes a mix of freelance assignments and work completed during full-time positions, reflecting both my adaptability and consistent dedication to quality.

Each project represents a different challenge I’ve tackled—ranging from concept development and design execution to problem-solving and collaboration with clients or teams.

Whether working independently or within a company, I’ve aimed to deliver thoughtful, impactful solutions tailored to the needs of each project.

This selection offers a glimpse into my creative process, technical skills, and the variety of industries I’ve had the opportunity to contribute to. I invite you to explore and get a sense of how I approach my work and what I bring to the table.

See my entire portfolio
Contact me about a job

Area of Expertise

Search Engine Optimization

Driving traffic starts with being visible. I optimize websites for search engines using proven SEO strategies that improve rankings, increase organic traffic, and connect you with the right audience. From on-page optimization to keyword research, I help your site perform better and get noticed.

Logo design

A great brand starts with a great logo. I design bold, memorable logos that reflect your company’s identity and make a lasting impression. From concept to final design, each logo is tailored to strengthen your brand presence and work seamlessly across print, digital, and social platforms.

Webdesign

As part of my web design expertise, I create fast, responsive, and visually stunning websites using WordPress and the powerful Divi theme by Elegant Themes. Divi offers complete design flexibility without compromising performance — giving you a modern, professional site that’s easy to manage and built to impress.

Graphic Design

Great design goes beyond looking good — it tells a story. I create custom graphics that align with your brand and message, whether it’s for web, print, or social media. From marketing materials to digital content, my designs are crafted to engage your audience and elevate your visual identity.

Desktop Publishing

Clear, well-designed documents make a lasting impression. I specialize in desktop publishing for brochures, magazines, reports, and more—combining strong layouts with polished typography and visuals. Each project is crafted to be both visually appealing and easy to read, ready for print or digital distribution.

Consulting

I provide strategic consulting in web design, SEO, branding, and desktop publishing—helping you identify the best solutions for your business. Whether you want guidance or hands-on support, I’m here to assist from start to finish, whether it’s building a WordPress site, creating logos and graphics, or optimizing your online presence.

About me

My name is Sten Frydenlund Jensen, and i am a freelance Multimedia Designer.
I have mostly worked freelance throughout my career, but have from time to time worked on time limited jobs as my work experience reflect.

With over 15 years of experience in graphic design, I excel in managing the full design process from client interaction to final delivery. I graduated with the highest distinction as a Web Integrator and achieved a top grade of 10 (Danish grading system) in Multimedia Design AK.

I am passionate about my work and have accumulated a wide range of knowledge working with all kinds of clients throughout my years, and have expanded to also do consulting for a wide range of business.

If you are interested in hiring me for a project, part time or even a full time job, feel free to contact me on my contact page.

Contact me about a job

Work experience

Forstenet.dk
Struer, Denmark
Personal freelance business		 2014 – Pressent
Multimedia Designer
  • Designed websites for small and medium sized business with SEO that helped getting noticed by an increase of up to 78% online pressence.
  • Created logoes that made more sense for the companies overall visual identity.
  • Consulting through client interaction, helping their business go in the direction and reach the targeted audience they are aiming for.
  • Creating flyers, folder and catalouges for clients to showcase their products for better overview and showcasing.
JVR Consult
Århus, Denmark
Consulting in business growth and innovation, providing tailored solutions and strategies.		 2020 – 2020
Webdesigner & SEO
  • Through SEO management i helped clients get up to 64% more visability on search engines and make content more SEO friendly.
  • Designing websites for clients that helped them get an online pressence and get up to 46% more noticed online.
Conformo
Struer, Denmark
Creating custom store inventory to enhance customer experienct and custom exhibition stands.		 2020 – 2020
Multimedia Designer
  • Redesigned their website that showed more of the cases and bringing out the brand identity that got up to 28% more client interactions.
  • Created mockup website and logoes for clients.
  • Helped design templates for their own visual identity that helped give a more professional look.
B2B Huset / anettebjerre.dk
Holstebro, Denmark
B2B marketing company specialicing in profile clothing and branded litter items.		 2019 – 2019
Multimedia Designer
  • Created visual identity with website and marketing materials, such as business cards, catalouges and SoMe material, that helped getting noticed up to 83% more in local area and 43% more regional.
  • Developed mockups and preperation for print for B2B clients.
MediaConnect ApS
Struer, Denmark
Digital software development and communications, providing graphic design, programming, and technical solutions		 2018 – 2019
Multimedia Designer
  • Creator and manager of e-mail marketing that grew client interaction and return with up to 28%.
  • Created and maintained how to online manual for client side that helped reduce call in support with up to 34%.
  • Preparing sales materials for possible clients.
NP Faaopmaerksomhed.dk
Struer, Denmark
B2B marketing company specialicing in profile clothing and branded litter items.		 2016 – 2017
Multimedia Designer
  • Helped build B2B Marketing from scratch with only a logo to go by.
  • Created visual identity for marketing, such as business cards, catalouges and website.
  • Managed SoMe content and e-mail marketing
Balanced Food
Struer, Denmark
B2B bottled water and fruit importer.		 2014 – 2014
Multimedia Designer
  • Created complete visual identity for this startup company.
  • Designed complete marketing strategy, and every marketing material was photographed and edited.
Sortberg+Hansen ApS
Holstebro, Denmark
B2B marketing company specialicing in profile clothing and branded litter items.		 2012 – 2013
Multimedia Designer
  • Managed print to embrodery preparation, e-mail marketing, web content manager, SEO manager, transfer to print
  • Was in-house IT support manager.
  • Manager for online client portal wher i updated content available for our clients.

Other Work experience

2009 – 2023
Gedved Lokalraad
Charity work
2013 – 2013
Sortberg+Hansen ApS
Freelance
2010 – 2013
EC Power
Freelance
2009 – 2023
Whiteaway.com
Marketing trainee